Found in PPC by Found in AI
Every ad dollar, in one place.
Found in PPC brings your Google Ads, Meta and Microsoft Ads results into the same dashboard as your Found in AI and Found in SEO reports. See what you spent, the clicks and conversions it bought, and what each conversion cost, platform by platform, read straight from your own ad accounts.
Found in PPC is part of a paid campaign managed by the 1Digital team. Your results are view-only in your dashboard; your account team runs the campaigns.
| Platform | Spent | Conversions vs last period | Cost per conversion |
|---|---|---|---|
| Google Ads | $4,820 | +18% | $38.25 |
| Meta Ads | $2,150 | +6% | $24.70 |
| Microsoft Ads | $640 | -4% | $41.10 |
Example data. Your dashboard shows your own accounts once they are connected.
What you see
Paid results you can actually read.
Spend and results together
What each platform spent, the clicks and conversions it brought in, and the cost per conversion, for the last 30 or 90 days.
Day by day
A daily view of spend and conversions, so a slow week or a strong one is easy to spot.
Every platform in one view
Google Ads, Meta (Facebook and Instagram) and Microsoft Ads side by side, with each platform's conversions kept apart, never blended into one number.
Honest about gaps
If a platform has no results stored for some days, the dashboard says so. A missing day is shown as missing, never as zero spend.
How it works
We run the campaigns. You see the results.
We connect your ad accounts
Your account team links the Google Ads, Meta and Microsoft Ads accounts behind your campaigns. Nothing for you to set up.
Results land in your dashboard
Spend, clicks and conversions are read from those accounts and appear under Found in PPC, next to your AI and Google reports.
Your team reports on the same numbers
Monthly reports and slide decks are built from the exact figures you see, so the report and the dashboard always agree.
Before a campaign starts
We look at what your competitors buy first.
Every paid campaign starts with research into the paid search around you.
The searches they advertise on
Which Google searches a competitor runs ads on, with an estimate of the clicks and spend behind them.
Who else is bidding
The other sites that show up on the same paid searches, so you know who you are really up against.
Searches you are missing
The searches your competitors pay for that you do not, sorted so the clearest openings come first.
Their real ads
The ads competitors are running now, from Google's public ad library, so you can see how they pitch.
What it does not do
We report what happened. We do not promise results.
It does not guarantee clicks, leads or sales. Ad platforms decide who sees an ad, and nobody can promise a return.
It does not change your ads or budgets from the dashboard. Your view is read-only, and every change goes through your account team.
It does not show exact competitor spend. Competitor clicks and spend are estimates, and we label them that way.
Questions
About Found in PPC.
Who is Found in PPC for?
Businesses whose paid search or paid social campaigns are managed by the 1Digital team. It is part of that service, not a self-serve plan.
Which ad platforms does it show?
Google Ads, Meta (Facebook and Instagram ads) and Microsoft Ads.
Can I change my campaigns from the dashboard?
No. Your Found in PPC view is read-only. Tell your account team what you want changed and they make it in the ad account.
Where do the numbers come from?
Straight from your own Google Ads, Meta and Microsoft Ads accounts. Your reports and slide decks use the same figures, so they always match what you see.
What about organic social?
Found in PPC covers paid ads, including paid Facebook and Instagram. Organic posting and social results are a separate area.
How do I get it?
Talk to us. We look at your paid search and your competitors' first, then propose a campaign. Found in PPC switches on once your ad accounts are connected.