Competitor tracking
See who AI names when it does not name you.
Most AI answers name a short list of businesses. The leaderboard shows which competitors make that list most often, where you sit among them, and how the order moves from scan to scan.
5 AI toolsUp to 25 tracked questionsWorks on any website
How does Found in AI track competitors?
It reads every tracked answer and records each business it names and in what order. The leaderboard ranks those businesses by share of answers, with yours highlighted.
What it looks like
A sample, with fictional businesses.
Every example on this site is a sample with fictional businesses. It shows what a report looks like, not a result anyone was promised.
The details
How it works in practice.
A leaderboard for your trade
Every business named in your tracked answers, ranked by how many answers name it.
Position in each answer
When an answer names several businesses, the report records whether you came first, third or not at all.
Competitors you did not expect
AI tools often name businesses you never thought of as rivals. The board surfaces them so you can see why.
Movement over time
Each scan shows who gained and who lost share, so a rising competitor does not catch you by surprise.
Questions about Competitor tracking
Do I have to list my competitors?
No. The board is built from whoever the AI tools name. You can tell us who you watch most and we will make sure they stand out.
Can I see why a competitor is named?
The report shows the answer text, and Perplexity and AI Overviews often show the pages they used, which tells you a lot.
Will tracking move me above them?
Tracking shows you where you stand. What changes the answers is the content you publish, and no outcome is guaranteed.
Related features
The parts of the report this one connects to.