Found in AI vs Otterly.AI
Found in AI or Otterly.AI: recommendations, or the finished article?
Otterly.AI tracks prompts daily and gives optimization recommendations, with some AI tools sold as add-ons. Found in AI includes its five AI tools on every plan, writes the article for each gap, and tracks Google rankings too.
In short
Otterly.AI starts at $29 a month for 15 prompts checked daily on ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot, with Claude, Google AI Mode and Gemini as paid add-ons. Found in AI starts at $49 a month for 25 tracked questions across 5 AI tools (ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews) on every plan, writes an article for each gap, and includes Google rank tracking.
Side by side
What each one includes.
| Found in AI | Otterly.AI | |
|---|---|---|
| Published price | Starter $49, Connect $149, Connect Plus $449, Connect Pro $899 a month | Lite $29, Standard $189, Premium $489 a month, Enterprise custom |
| Tracked questions | 25 to 300 tracked questions, by plan | 15, 100 or 400 search prompts; +100 for $99 |
| AI tools checked | 5 on every plan: ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews | ChatGPT, Google AI Overviews, Perplexity, Microsoft Copilot; Claude, Google AI Mode and Gemini as add-ons |
| How often | Monthly on Starter and Connect, weekly on Connect Plus and Connect Pro | Daily |
| Free trial | 7-day free trial of the real dashboard, no card | Free trial offered |
| Writing for your gaps | Writes an article for each gap: 5 a month on Starter, 10 on Connect, more on higher plans | Optimization recommendations (3 a week on Lite) |
| Google rankings | Included: Found in SEO tracks your Google positions, 25 to 50+ keywords by plan | Not listed on their pricing page |
| API and MCP | On Connect Plus and Connect Pro | On Standard and Premium |
| Agencies | Agency plans at $499 and $999 a month, plus campaigns run by 1Digital Agency | Agency partner program |
Otterly.AI figures were read from their own pricing page on 5 November 2026 and may have changed since. See their current pricing
Choose Otterly.AI if
- You want the lowest entry price and 15 prompts is enough.
- You want every prompt checked daily.
- You need Microsoft Copilot in the numbers.
Choose Found in AI if
- You want each gap turned into a written article you approve, not only a report.
- You want Google rankings and AI answers in one account, at one price.
- You want a plan you can start on for $49 a month after a free trial with no card.
Common questions.
Is Claude or Gemini extra on Found in AI?
No. All 5 AI tools (ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews) are checked on every plan.
What is the difference between a recommendation and a written article?
A recommendation tells you what to change. Found in AI writes the article or the page copy for each gap, you approve it, and it publishes in one click to WorkspaceCMS, WordPress, Shopify or BigCommerce, or comes to you as a finished file.
Can either tool guarantee that AI assistants will name my business?
No. No tool controls what ChatGPT, Gemini or any other assistant says. A tracking tool shows you where you are named and where you are not, and the work you publish gives those tools better material to read. Answers also change from week to week.
Found in AI is not affiliated with Otterly.AI. Product names belong to their owners.